How AI Can Help Your Church Comms Team Do More With Less
For the one-person church comms team: how AI can help with first drafts, sermon repurposing, brainstorming and proofreading, and the things it still can't do.
The blog
Latest writing, page 3
Church communications, AI for ministry teams, and everything I've written since 2009.
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Stop Winging It: How to Create a Church Communications Strategy That Actually Works
Most churches have a communications habit, not a strategy. Answer four questions and build a one-page church communications strategy that actually works.
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How to Build a Social Media Content Calendar for Your Church (Without Losing Your Mind)
Stop staring at a blank Canva page on Thursday. Build a church social media calendar with content pillars, batching, the right frequency and a template.
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The 5 Emails Every Church Should Be Sending (But Probably Isn't)
Your church email is more than a digital bulletin. The five emails every church should send, from the first-time guest welcome to the re-engagement email.
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Why Your Church Website Is Still Your Most Important Outreach Tool
Social media starts the conversation. Your website is where it gets real. What visitors look for, the three pages that matter most, and why mobile comes first.
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The Art of the Prompt: How to Talk to AI So It Actually Helps You
Better prompts get better results. The anatomy of a great AI prompt, plus persona-based, iterative and meta-prompting you can practice this week at your church.
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ChatGPT, Claude, or Gemini: Which AI Tool Is Right for Your Church?
ChatGPT, Claude or Gemini? A plain-language breakdown of what each AI tool does best for churches, which one to start with, and what to know about privacy.
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5 Ways Your Church Can Start Using AI Right Now
Don't know where to start with AI? Five simple ways your church can use it today: weekly communications, sermon research, graphics, grants and quick summaries.
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The AI Bias Problem: Why the Church Must Be at the Table
AI can be wrong in ways that matter to the church's mission. Where AI bias comes from, why it's an ethical issue, and practical steps your church can take.
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What Is AI and Why Should Your Church Care?
You're already using AI every day. A plain-language explanation of what AI is, how it learns, and why it matters for your church, no tech background required.